At LYRIC, our mission is to blend creativity and integrity, crafting impactful brand stories through music and entertainment. We value quality, excellence, and creating lasting connections that turn customers into fans.Specializing in cultural campaigns, we work with notable clients like Moderna, Jeep, Dodge, Sazerac, and Cutty Sark.
Our leaders, seasoned from top agencies like BBDO and Universal McCann, founded LYRIC to break free from big agency constraints and foster genuine engagement. Frustrated by big agency politics, diluted creativity, and pushy advertising tactics, LYRIC was established to champion a new wave of marketing—one that doesn't just create customers but builds devoted fans of the brand.
Located in the cultural heart of NYC at 8 Saint Marks Place, our creative studio is where innovation meets inspiration. Join us at LYRIC, where your message isn't just heard—it's felt, shared, and loved.
