Sounds different. Because it is.
LYRIC develops creative campaigns that connect brands to culture – people, places, and events. We reach audiences with a message that rings true and makes a positive impact on people’s lives. We do this by aligning the brand with things that resonate most with your audience – driving a more meaningful relationship.
Our core offering.
We develop creative campaigns with experiences at its core. This strategy allows brands to deeply engage with the few – through unique and intimate events – and inspire the millions by amplifying content created from these events.
We build BRAND CAMPAIGNS around EXPERIENTIAL driving scalable CONTENT and amplify with PAID MEDIA + INFLUENCERS.
Our content creation process.
Take your brand story to the edge with hyper focused, low investment, high reward, and digital-first creative.
Small campaigns. Big impact.
It’s creativity that starts small and scales big. Our unique approach lets you test new ideas, find new brand pillars, and explore messaging in a targeted, low-stakes way. If it’s a hit, we turn up the volume, elevating your most effective posts to higher investment marketing tactics.
Truth Serum Session
Honest discussion. Real insights.
Identifying Key Brand Pillars
Where the brand has (or can have) the credibility play.
Develop Creative Micro-Campaigns (For Each Pillar)
Small, light-budgeted, hyper-targeted, and scalable creative efforts for each pillar.
Surface What Works